Enhance Your Trade Show Booth Traffic with Flat
Screen Monitor Stands and Mounts
Is there a lonelier feeling in the world than watching a continuous
flow of people walk right past your trade show booth without even giving it so
much as a glance? After going to all that time and expense to secure a spot and
set up a display, it can be quite discouraging when no one seems to notice. Fortunately,
there are some surefire enhancements you can make to attract more foot traffic
at your next event.
Include Technology
One of the best things you can do is add a bit of technology
to your booth. Even if your industry doesn't deal in high-tech products, people
still like to see trendy displays with appealing visual effects. This can be achieved
by doing something as simple as setting up a couple of flat screen monitors or
televisions with
flat
screen monitor mounts in the booth. Then you can play a short video on a loop
that demonstrates your company’s products or services, or simply show various
close-up or cross-section views of a product you wish to highlight. When done
correctly, the video should lead to a desire for more information, at which point
you or a colleague can move in with a pitch.
Provide Interactive Displays
Another proven way to attract potential customers to your trade show
booth is to offer some interactive displays for guests to experiment with. People
like to feel involved, and would much rather manipulate a touchscreen than stand
there idly while someone talks at them. So grab a couple of screens or tablets,
carefully arrange them on stable
monitor kiosk or
flat screen stand, and sit back while visitors flock to the booth. This kind
of interactivity can give potential customers precisely the information they want
or need with a minimum of wasted time. Moreover, depending on the kind of multimedia
you use in your display, it might be possible to evaluate the data at a later
time to analyze which products, services, or features were accessed most during
the event, thereby allowing you to make changes and streamline your presentation
for the next show.
Incorporate Motion
Even if you’re working with nothing more than a tabletop display, there
are still a variety of informative tools you can use to help attract visitors.
Motion is a proven attention-grabber, so at the very least, you should try to
get your hands on some digital signage, as well as a few
mobile flat screen stands.
You can then position the sign on one of the portable monitor mounts at your disposal,
and program the message to blink, flash, or crawl across the screen, which will
turn heads and at least ensure that your words get read. If this is beyond your
budget, then more cost-effective tools such as a laptop computer with a preloaded
PowerPoint presentation, portable projector, diorama, or even a whiteboard can
be used in creative ways at a table-top
display to draw
folks in. From monitor and flat screen TV panels to touchscreen tablets, laptops,
digital signage and more, there are plenty of options out there for helping boost
trade show booth traffic. Regardless of your budget, as long as you have the right
stands and mounts and enough space in your display area, you can set up an interesting
booth that will capture attention and attract as many visitors as you can handle.